Communication is a virus

( I have blogged everything i actually did as a person of the group, i will not post up things i had no input with or time spent on.)

This was a group effort for answering a brief. We decided to focus on the public transport " get people to use public transport". We had heard that the free bus service in Leeds which many people use was facing the possible end to the service. This being due to costs and negative reviews about it.

We set out to find out what we could do to sort it out:

Who?

• Everyone who uses/ should use the free bus.
• look into possible ways of noting each stop it passes.
• Business Workers
• 9-5 save on petrol and less traffic.
• Students
• To keep on time etc.

What?

• Mailshot
• Something the business are used to getting
• Info graphics
• Show detailed of the service enlighten people to the uses.
• Statistical Website
• A website version of the info graphics
• Posters and Printed Material
• Get it out in the street let te public see the service they are missing out on

When?

• 3 week long brief
• Week 1 = Discuss Plan, distribute workload.
• Week 2 = Create Items we agree with and have polished up finals.
• Week 3 = Document, Execute and Showcase.

Where?

• Sent to the Council section which deals with public transport and the Free bus.
• Left in Train Station Kiosks and at bus stops.
• Sent to surrounding homes.
• Business' 

Why?

• I believe basing this on the free bus and using this design scheme would work as its simple and quite straight forward along with it being a service which was facing closure and makes the whole thing more fun as if we make a difference. 

The group came together and we decided to create boards to help show your idea and to put everything across to the crit team.

          We present our board to the crit team which went horribly wrong. The idea of trying to make something which is generally just an awful service and a waste of time to the public inviting and friendly wasnt what we should have been doing. As the tutors who crit us are business workers and staff who we said we would aim our redesign at and yet they still said point blank, no matter what its like, it wouldn't work... which after being said our entire group agreed. Buses ( free ones at that ) are generally a not nice and quite awful place to be. . . So back to the drawing board....

The deflated feeling from the past type brief arrived back at the doorstep this time bearing five students rather than just myself and work ceased to happen other than the odd bite of " we need to do some work soon " as one another passed each other in the hallway.

Week two set in and we decided to come together. All of use agreed to think up what it is we could do...
" how to tell a lie convincingly" this struck us straight away... what could we base the lie on?...

• School
• Police
• Age
• Betting

The above where the results we came together with and we where quite up for doing age...

We could tell people how to look older... how to get into clubs create a pack including facial hair etc to aid them in our hints and tips... Problem !... its abit immoral to show underage kids how to get into clubs or buy alcohol... and thus began the tweaking... lets show you how to lie to make you get an older girlfriend... PROBLEM ! our target audience would be hugely slim if not nil !... 

So again... a full restart was in order... we had zero time to go back to the start and thus choose to focus on poker. This game was supposed to be based on lying, bluffing on how well you hold your cards and convincingly show a range of facial expressions mixed with play hints to make your game players believe you hold something better than you do. 

We sat down to design posters. But posters wouldn't do it for this. we needed something which would have more use than a poster...

Myself and olly set out to design playing cards which would include a little hint on how to bluff in the middle and other than that be fully functioning playing cards. The pack would also include a poster which would contain a card playing mat to help players understand and play the game inevitably helping them to use our lying cards. 

The designs we came up with:

These where not our final colours just the design, we wanted to show how they would look like as cards and wanted to have them printed, although we didn't have the time... this is how our cards would have looked.

the above would be how the items would have looked if properly printed off...

We then moved onto creating a presentation.. 

Conclusion...

We all didnt work as a team and thus created something a single person could have produced in a week id not shorter... I cant put blame on anyone because we all didnt pull the weight. I have blogged the only parts which i produced as i didnt see it fair to put anyone else's contributions to this on mine... 

If i where to dot his project again im unsure how it would have been better? as we all didnt really have much input. We started with big ideas and where all very exited about pursuing the free bus idea, the problem being it wouldn't work maybe knocked us down abit and perhaps we should learn to try and take criticism abit better...